For Asphalt, Aspic's brushy kinds are linked into an expressive, striking script typeface. It senses of having actually been painted by a sign writer, with a brush dipped in excessive paint as it has a gloopy, fluid but still understandable, quality. Signwriting is apparently a passing away craft, however as with other crafts outmoded by innovation or the requirements of speed and cheapness of delivery, it is extremely revered. At its best it is hugely skilful, eccentric, distinctive and expressive. It can periodically be naive and amateurish, but that's good too. In a retail environment of familiar brand names, any chance for private expression should be cherished.
Font Family:
· Asphalt Medium
· Asphalt Bold
Tags: brush script, connected, fat, fluid, food, ink, packaging, rounded, script, sloppy, wet