Matthew Carter developed Bell Centennial in 1978 particularly for AT&T Corporation (the name honors their 100th anniversary) to use in telephone books. Carter developed it to have high legibility at little sizes, and for composition on high-speed, cathode-ray-tube composing devices. (Bell Gothic, the typeface initially created for telephone directory in 1937 and for composition on the hot metal Linotype machines, was no longer usable in the new technology.) Bell Centennial is a sturdy, condensed sans-serif design that achieves excellent economy of space while being highly understandable. Bell Centennial can be utilized for modern display screen functions and, naturally, for fine print and lists. The Alternate version of Bell Centennial Strong Listing rests on a basic baseline; the initial variation sits far listed below the baseline, and can not blend appropriately with other typefaces on the same line.
Font Family: