Unlike the modest fonts in your menu material with quietly imparting information, Carnival is obvious by style. Deliberately engineered to bring in eyeballs, the typeface's apparent silhouette produces a significant visual texture that stands out in print, on screen, or in any environment where your message demands to be noticed. The steady yet lively rhythm created by its letterforms also makes Carnival suitable for making alphabet patterns and graphic devices.
Flaunting a lean slender body anchored by stout stroke endings, Carnival turns traditional typographic thinking on its head by inverting the relative density of its stems and serifs. This reverse-contrast approach stretches all the method back to the roots of contemporary marketing, when similar types became the favorite for posters, packaging, and loads of consumer products during the 1800s.
The striking design dominated well into the next century, as Harold Horman, co-founder of New York City-based Photo-Lettering. Inc., improved a variation for the company's popular film-typesetting service in the early 1940s. Digitized and broadened by Dan Reynolds in 2013, Carnival had actually previously been utilized solely for Home Industries tasks. Now you can participate the action, and utilize this stunning slice of type history anytime you desire your work to turn heads.
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Carnival's unique character commands attention, making it the perfect voice for advertising pieces, editorial style, labels, packaging, posters, and any other application that requires to strike the best tone.
Like all good subversives, House Industries hides in plain sight while enhancing the appearance, feel and style of the world's most interesting brands, products and people. Based in Delaware, visually influencing the world.
Font Family: Carnival Regular
Tags: 1800s, 1940s, 1950s, 1960s, 1970s, antique, bold, condensed, display, dramatic, headlines, mid century, novelty, packaging, photo-lettering, posters, reverse-contrast, serifs, slab-serif, slender, western, wild west