A couple of years prior to the 2nd World War, Marcel Jacno, the popular French graphic designer who in the 1930s developed renowned posters for Gaumont and Paramount and notoriously showed the Gaulish helmet that initially adorned the Gauloises cigarette packs in 1936, was asked by Deberny & & Peignot to develop a calligraphic typeface for the advertising market. Jacno's Scribe design, billed by D&P as a "virile advertisement writing" typeface, was launched to some terrific excitement in 1937, delighted in a long time of French spotlight, and was ready to make waves in the rest of Europe prior to the war broke out and snuffed its possibilities at international recognition. Nevertheless, samples of it can still be discovered in some specialty post-war publications as an example of a pattern that lasted a number of years, when Western European type makers commissioned well-known visual artists to develop typefaces in order to take advantage of the artists' popularity - the trend that brought us requirements like Futura and the long list of Lucien Bernhard and Imre Reiner faces.
This exclusive digital variation of Jacno's style expands on the original principle with a big character set that consists of lots of alternates, a number of different methods for smooth lowercase connections, three sets of figures, and extended Latin language assistance, amounting to over 540 characters in a one big, contextually-programmed font.
Font Family: Gaulois Regular