Plan is a corporate typeface made for 'Strategy A Ontwerp', a graphic style studio based in Eindhoven, The Netherlands.
Based on the rough sketches of the creator of Strategy A Ontwerp, Frank Vogt, Characters built, mastered and finetuned the total Strategy Family.
Plan can be found in three variations; Plan A, Fallback and Plan C. All variations can be mixed due to the fact that they share the very same metrics, spacing and kerning.
Where Plan A is a strong display type, Fallback has more information and is for that reason much better matched for longer and smaller texts. Plan C is a decorative stencil variation with an own character and dynamic.
Font Family: