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Pragmatica Font

Designers: Isabella Chaeva, Manvel Shmavonyan, Alexander Tarbeev, Vladimir Yefimov
Publisher: ParaType

Designed by Isabella Chaeva, Manvel Shmavonyan, Alexander Tarbeev and Vladimir Yefimov, Pragmatica is a sans serif and show sans font household. This typeface has forty-four styles and was published by ParaType.

The typeface was created at ParaType (ParaGraph) in 1989-2004 by Vladimir Yefimov and Olga Chaeva. A spin-off from Encyclopedia-4 type family of the Polygraphmash type design bureau (1987, Vladimir Yefimov and Isay Slutsker). Motivated by Helvetica (Neue Haas Grotesk) of Haas typefoundry, 1957 by Eduard Hoffman and Max Miedinger. Based upon the 19th century Monstrous styles, Helvetica brought a brand-new level of mathematical accuracy to the sans serif category. Widely utilized for lots of applications, from publications and books to advertising and headlines. 4 fundamental styles of Pragmatica were developed in 1989 by Vladimir Yefimov. Eight extra designs were established in 2003 by Olga Chaeva. Condensed designs were developed in 1993-2004 by Vladimir Yefimov, Alexander Tarbeev and Manvel Shmavonyan, with involvement of Dmitry Kirsanov. Prolonged styles were developed in 2004 by Olga Chaeva and Manvel Shmavonyan.