Primus has been designed to reveal the feelings of future, science and innovativeness while being easy and tidy. It's a geometric typeface with rounded edges, carefully developed and kerned to achieve a high visual quality that would make it a perfect typeface for any sort of usage. While providing a tidy and enjoyable reading when it's used for text functions, Primus is mainly efficient as a display screen typeface that can be utilized for logotypes, brand identities, ads and so on, to fully show our age and beyond.


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Tags: avant garde, bold, brand, clean, clear, commercial, contemporary, display, eurostile, futuristic, geometric, headline, humanist, industrial, legible, logo, logotype, modern, poster, round, round edges, sans, sans serif, sans serif, science, scientific, simple, simplistic, techno, turkish, web font