Rubrik was designed to explain a softer and more natural usage of innovation, and was inspired by the handy feel of a manual typewriter. The typefaces on those old devices were designed to be proper, useful and popular. Rubrik's streamlined open types reanimate that tone in a clear and contemporary way.

Rubrik has actually been created by Miles Newlyn, a worldwide appreciated designer, having actually created identities for some of the world largest organizations, including Honda and Unilever. Newlyn is likewise a professional in corporate typography, developing typefaces for clients such as Citibank, British Telecom, and the Tate Gallery.


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Tags: c, clean, contemporary, corporate, display, friendly, geometric, informal, information, linea, linear, monoline, neon, open, open aperture, packaging, rounded, rounded sans, sans serif, signage, simple, soft, spurless, square, technical, text, versatile, workhorse, yeah!